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Press Media

Contact Info: editorial_team@verlas.com

03/18/25

The 9 Best Places To Buy Affordable Engagement Rings

Finding the perfect engagement ring is no easy task—especially when you’re on a tight budget. According to The Knot’s 2024 Jewelry & Engagement study, the average cost of an engagement ring is $5,200 in the United States. But that do...

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03/10/25

Verlas Debuts the Shine in Your Shape Campaign for Women's Day

Premium diamond jewelry brand Verlas has launched an empowering jewelry campaign to celebrate Women's Day. Dubbed 'Shine in Your Shape,' the initiative draws a parallel between the unique brilliance of diamonds and the individuality of w...

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What is Clarity?

Clarity, one of the “Four C’s,” measures a diamond’s naturally-occuring imperfections (also called ‘inclusions’ or ‘flaws.’). Per gemological standards, diamond clarities are categorized as Flawless (F), Internally Flawless (IF), Very Very Slightly included (VVS), Very Slightly included (VS) and Included (I). Under 10x magnification, Flawless diamonds do not show any inclusions. Higher-clarity diamonds are rarer and pricier. However, many types of inclusions are invisible even to the naked eye, not to mention they give natural diamonds their unique character. Verlas strikes a balance between clarity and price point which is why we offer hand-cut VS and SI clarity diamonds certified by IGI. You can always contact Verlas Concierge for a different diamond clarity on your favorite Verlas designs.

VS

Very Slightly Included

VS diamonds appear flawless to the naked eye, although they have slight inclusions visible only through a microscope. They are an excellent value, touting extraordinary brilliance.

SI

Slightly Included

Many SI diamonds are “eye clean,” meaning they look just like VS diamonds to the naked eye, despite flaws you can see only through a microscope. Verlas Master Artisans select and hand-cut only the finest SI diamonds for the best value.

Understanding Real Gold and Platinum.

We only work with enduring, ethically-sourced precious metals of the purest quality. All Verlas jewelry is made from solid gold and platinum. We do not offer coated or filled jewelry. If classic is your style, gold may be your metal. If you’re active and fast-paced, platinum can go the distance.

14K - 18K Solid Gold

Gold is an elegant, classic metal that is resistant to discoloration, and slightly shinier than platinum. To optimize quality and durability, we blend our gold with other metals in varying amounts expressed in karats (18K is richer in gold than 14K). You can choose between elegant, vibrant, and delicate 18K or the ever-popular and always lasting 14K.

Platinum

Platinum is an exceptionally durable, bright white, hypoallergenic metal that’s 30 times rarer than gold. At 95% purity, Verlas platinum is the ideal canvas to make diamonds and intricate engravings pop to the fullest.

What is Cubic Zirconia?

Cubic Zirconia (CZ) simulates the beauty of a diamond but differs drastically in its quality and value. Your Try-at-Home replica jewelry is made with CZ to mimic the beauty of real jewelry at a fraction of a cost so you can feel confident in knowing what your real Verlas jewelry will look like.

What is Brass?

Brass is an alloy made from Copper and Zinc and it has the ability to mimic the gleam of gold. Your Try-at-Home jewelry is made from brass because of the durability and versatility it comes with at a fraction of a cost. Since the alloy tends to tarnish over time, it is best to return your Verlas replicas within the 15- day window.

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